Background:
In India, the TV owning households have been growing at a rapid pace in the past
few years and consequently the variety and type of content consumed by the consumers
across the country has increased manifold. The recent digitization drive across
the country has further ensured better viewing experience for consumers and reach
for the cable operators. In order to tap this enormous potential, Cable Operator/s,
Distributor, MSOs, /LCOs, etc. across the country have been offering tailor made
content to suit the tastes of their audience base.
Such operators & Advertising agencies who want to showcase content like Films, TV
Programmes, Clips or Songs on Cable TV need to obtain license from the Content Owners
and then only telecast it to their consumer base.
Importance of getting a license:
– Shemaroo offers a
Vast, Diverse
and Growing Content Catalogue that allows Cable operators to showcase
content that appeals to consumers of all ages.
– Showcasing movies and other content
without prior licensing can
attract penalties and proceedings
in a court of law. Hence in order to avoid bad publicity & loss
of money and maintain its goodwill, the Cable Operator/s, Distributor, MSOs, /LCOs
& Advertising agencies are requested to get license from Shemaroo before showcasing
such content to consumers.
Who should get this license?
– MSOs
– LCOs
– Cable Operators
Following Distributor has been appointed by Shemaroo to offer,
pitch and explore the opportunities and further negotiate and finalize the deals
with MSOs/Local Cable Operators in the said territory. Any Cable Operator/s, Distributor,
MSOs, /LCOs, Advertising agencies interested in seeking license from Shemaroo may
contact at the address given below:
For all India Enquiry for Cable TV License:
Address:
Novex Communications Pvt. Ltd.,
B-301, Remi Bizcourt, 9 Shah Industrial Estate,
Off. Veer Desai Road, Andheri (West), Mumbai 400 058.
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